Role: Designer
Deliverables: 100+ page digital report with navigation and links, custom icon set (8 strategic actions), data visualizations, grid-based layout system, social media launch assets
The City of Seattle commissioned a 100-plus page report highlighting its highly successful Food Action Plan. The ask was to make a complex policy plan clear, approachable, and digestible for both the average Seattle resident and policy makers.
The report was designed for clarity and accessibility, featuring structured navigation, custom mid-icons representing eight strategic action areas, and engaging data visualizations that translate complex policy content into easy-to-understand information. I also created social media assets to support the public launch and extend reach.
Custom designed strategy icons
Social media — flat and carousel graphics deigned to announce the report launch
Featured report pages
