The Monster Detective Collective is an off-the-shelf energy education program that utilities can purchase to teach their customers smart energy-use practices. I developed the concept from scratch, creating the friendly Energy Monsters and illustrating all the characters and supporting visuals. I designed a complete suite of collateral—presentation decks (used in the Learning Lab) , videos, event materials, product packaging, marketing campaigns, postcards, stickers, and swag—combining illustration, design, and marketing strategy into a turnkey, ready-to-launch program.
16-page, color activity book. Roles: Design, Illustration, layout
24" x 36" poster
Rack cards promoting the Energy Eduction Program
Downloadable BW coloring sheet
Created the branding for the Learning Lab workshop within the Energy Education Program — an in-person or virtual experience for kids, hosted by utilities.
Developed promotional materials for the Energy Learning Lab, including social media posts, flyers, posters, and supporting campaign assets.
Designed the full PowerPoint presentation for the Energy Learning Lab, transforming a Word document of core content into an engaging, ready-to-use deck for utilities to deliver the workshop.
Public Power Learning Lab (seen here as a video)
Energy Saving Learning Lab Presentation (seen here as a video)
Designed a Certificate of Completion awarded to students after participating in the Learning Lab workshop.
Upon completing the workshop, kids received an “Energy at Home” kit filled with interactive materials designed to extend the learning beyond the classroom—including light-switch and appliance clings, a Monster Match game, a coloring book, stickers, and other engaging take-home activities.
